Mission-aligned partnerships
Businesses, charities and existing social enterprises each have parts of what's needed to capitalise on the movement towards products and services with embedded impact, but none of them have what it takes entirely on their own.
That's why the New Normal Collective works across clients to matchmake them based on their mission and discover the mutual benefits and market opportunities.
OUR PARTNERSHIP TYPES:
BUSINESS &
CHARITY
Customers and employees are demanding more than corporate philanthropy and CSR, they want embedded social purpose. We connect those who can deliver measurable social impact with those with a strong position in the market to research and launch new products and services as joint ventures
BUSINESS/CHARITY & SOCIAL ENTERPRISES
Social enterprises have cracked the hardest puzzle - combining revenue and impact in one - but they struggle to go mainstream. We connect them to those organisations with scale looking to launch social enterprise propositions through social enterprise investment, mentoring and acquisition
SOCIAL
ENTERPRISES
Often social enterprises are unable to achieve economic viability through the normal channels of investment and marketing. We bring social enterprises together to 'fake scale' and pack more of a punch in the market through mission-aligned and asset share social enterprise collectives
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NNCo. Partnership Case Studies
WaterAid
Developing a social enterprise strategy for the global charity to discover opportunities for partnering with WASH enterprises, share revenue and routes to market
Arthritis Research UK
Devising a strategy for maximising the charity's assets through partnerships to launch market propositions in line with its mission and to diversify revenue streams